The merit of stabilising is that you are able to sell a product without lying to the consumer, e.g. you are guarunteed an orange scent but may not get one, which basically changes the description of the strain to a bag of luck. Also you may get a sativa phenotype which has to be thrown out as it grows too tall.
There's no point in NOT stabilising as you can garuntee the traits people desire when they pay out of their pocket for your product instead of saying sorry i was too busy creating another strain
I grew out AO like 3 years ago. i think i had 3~4 pheno out of 7 females. They werent all orange smell i guess but it was dam sweet and some rotten mango smell. However i wasn't able to finish this due to some complications i ran to so i had to close shop early. (had to cut everything down AO was cut at 7week and still dam good)
I grew out mostly from seeds for 4 years. I think i grew out atleast 50 different strains. since i didnt have any access to obtain clones and what not man. It is all in the selection bro this isn't some machine man its a plant.
I grew some from shark shock from shantibaba which had 4 different phenos. But found what i call a white skunk (skunk structure with white widow like frost).
I guess what im tryin to say is this. You can go to any breeder and buy any kind of seeds and it will all have different pheno types within that "brand". Have you ran into some bxs? they still got some different pheno types bro that is bit off the description.
Also the smell, flavor, yield, and potency of the bud depends on how well you grew out and how well dialed was your environment and so on.
It isnt just adding 1+1 = 2 there are lots of varieties you have to look out for. And unless you get a clone bro. GROWING FROM SEED IS A LIKE ROLLING A DICE.
I recommend that you look into a clone from a dispensary if you can becuz I believe that you will be disappointed by growing from seed.
I dont mean to disrespect you in any way man. I been there. so i can tell you and hopefuly you will understand. PEACE~