you usually test ph and ec after you add your nutes, or before maybe the first time so you know what your water is at before you add anything.
im about a month into my first grow and was using liquid litmus to mesure ph, my plants were growing very slowly and getting brown gold spots all over them, i tried everything, didnt know what the problem was, i then tested my ph with an electronic meter and realized that what was 5.5 on liquid litmus was really a 4.0 ph!!! Ive corrected it since a week and the plants are totally different, pointing up, growing extremely fast, etc....
anyways point of the story is, buy the meters and you wont regret it !!!
ive seen one on ebay made in china that has 2 probes that sit in your resevoir........ for about 80 $....... check it out, ive been thinking about purchasing one also...