The NCR defines "advertisement" as any representation by any means whatever for the purpose of promoting directly or indirectly the sale or disposal of a narcotic.
Section 70 of the NCR states that:
70. No person shall
(a) publish or cause to be published or furnish any advertisement respecting a narcotic unless the symbol “N” is clearly and conspicuously displayed in the upper left-hand quarter thereof or, if the advertisement consists of more than one page, on the first page thereof;
(b) publish or cause to be published or furnish any advertisement to the general public respecting a narcotic; or
(c) advertise in a pharmacy a preparation referred to in section 36.
Licensed producers must also respect section 9 of the Food and Drugs Act (FDA) with respect to advertising.
Section 9 prohibits the advertising of any drug in a manner that is false, misleading or deceptive or likely to create an erroneous impression regarding its character, value, quantity, composition, merit or safety.
Section 72 of the Marihuana for Medical Purposes Regulations also prohibit any reference to the Controlled Drugs and Substances Act, the Food and Drugs Act or any regulations made under those Acts on a labels or advertisement for dried marihuana, unless the reference is something specifically required under these Acts or their regulations.
Section 72 states that:
72. It is prohibited to include a reference, direct or indirect, to the Act, the Food and Drugs Act or any regulations made under those Acts on a label of or in an advertisement for dried marihuana unless the reference is a specific requirement of either of those Acts or those regulations.
You will note that the provisions above do not specify what is allowed, but discuss what is prohibited. Flexibility is given to the licensed producer to work within these requirements.
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This is from HC