Cracker man you dumb...Did you not see the first post on this page..It tells you the companies that are against the Nielsen ratings with GE being one of them ...and as you know GE owns MSNBC...here I will paste whats already at the top of page maybe you can get someone to read it for you ....
Nielsen ratings have always been an imperfect system of projecting who is watching what when. The advent of DVR technology and internet-streamed programming have made the television ratings game even more challenging. So the
major TV companies --
General Electric's (NYSE:
GE) NBC Universal,
Time Warner (NYSE:
TWX),
News Corp. (NYSE:
NWS),
Viacom (NYSE:
VIA),
CBS Corp. (NYSE:
CBS), and
Walt Disney (NYSE:
DIS) -- have teamed together to fight against Nielsen, which not only delivers arguably flawed data, but charges a hefty fee to do so.
Advertisers, meanwhile, are also hoping for a new solution to figuring out the best time slots to reach a captive audience.
Procter & Gamble (NYSE:
PG) and
AT&T (NYSE:
T) are already on board with the media giants to develop a better system that would measure viewership across multiple platforms. (Currently, Nielsen polls 18,000 homes and tracks their viewing habits via a special remote control)....
heres the link again so you know it was not me sayin it....
http://www.bloggingstocks.com/2009/0...gs-a-thing-of/