Man you really need to take a second to read about setting up a gro room.
You didn't use even close to the right kinda light.
Im a noob on my first 3 grows and didn't even use that bada stuff.
Im not trying to be mean but
try some real flourscent lights (id say 2 or 4 foot T12's) they aren't expensive.
A heat lamp is worthless and a "small" light will give you "small" results.
Sorry man just throw your "light" setup the hell away and goto walmart with $25 and you will be so happy in a week.
Good luck man!@!