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This is VERY true.. Look at the craft Brew industry... EXPLODING!!!
I think he is correct though when he says the MASSES..
This idea is very regional too. In my city... mexicans, hondurans, ecuadorians, etc (a good % illegals) shop at Wal Mart... Most others won't even drive through the damn parking lot..
***tinites shop local.. buy quality, pay more. Even my girls restaurant... they buy local produce, local eggs, local poulty. And consumers LOVE that.
Call up the chain version of her restaurant.. you get the same product for $10... at her shop $30... but, try to find a table after 7pm on a Friday... the line wraps around the building.
The masses though... I agree, Wal Mart. PLENTY of room for botique shops though..
With my business.. I charge about 30% more than if you call up the company that is #1 on google search.. but, people like ME and my touch. When it comes to quality, I KILL competition. $$ though, they win, for sure...(Talking legit biz, not MJ here).
All that said... im with Dboi in that the MASSES will be Marlboro Joints.. BUT, us small guys can grab a portion of that market too.
Hell, our trim willprbly smoke better than a Marlboro joint. NO JOKE! And when competition gets heavy.. You will have to pull shit like that to survive..
Check out the e-cigTHC juice
https://www.rollitup.org/concentrates-extracts/740152-propjoe-juice-propylene-glycol-thc.html ... profits are fucking retarded... im getting about $120 from a single gram of hash....made almost entirely from trim!
I never fucked with hash sales before because it just wasn't worth it... PropJoe Juice stretches so far though that you can really do well..